Alan Hensel
Senior Product Designer who transforms complex enterprise workflows into scalable, high-impact digital products that drive efficiency, retention, and business growth.
Hi, I am Alan.
Product Designer focused on clarity and real-world use
I am a Senior Product Designer with 7+ years of experience leading end-to-end design strategy for high-trust B2B SaaS platforms, complex operations software, and productivity tools.
I have a proven track record of taking 0 to 1 products from ambiguous concept to execution, streamlining multi-step administrative workflows, and driving measurable efficiency gains.
Expert in leveraging AI strategically to simplify dense data, establishing enterprise-grade design systems, and partnering cross-functionally with Product, Engineering, Operations, and Compliance teams.
The values
behind my work
Courage
I take initiative, explore new ideas, and make decisions even when the path isn’t clear.
Honesty
I communicate openly, give feedback, and focus on what truly matters for the outcome.
Adaptability
I stay flexible, learn quickly, and adjust to challenges without losing direction or focus.
Teamwork
I love collaborating, ownership, and believe the best results come from teamwork.
What I'm into right now
Industrial Design
Design systems
Ceramics
AI tools
Minimal interfaces
Matcha
Plants & Nature
Ambient music
Interior design